William Hollingsworth "Holly" Whyte, Jr. (1917-1999) American sociologist, journalist, and civic planner

Nonconformity is an empty goal, and rebellion against prevailing opinion merely because it is prevailing should no more be praised than acquiescence to it. Indeed, it is often a mask for cowardice, and few are more pathetic than those who flaunt outer differences to expiate their inner surrender.

The Organization Man, ch. 1 (1956)

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